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WebFeb 11, 2024 · Programmatic advertising is all about using technology to streamline the ad buying process. With AI-based algorithms doing the legwork for them, advertisers can be sure they’re launching more efficient, targeted, and relevant campaigns for their audiences. Webprogrammatic adjective pro· gram· mat· ic ˌprō-grə-ˈma-tik 1 : relating to program music 2 : of, relating to, resembling, or having a program programmatically ˌprō-grə-ˈma-ti-k (ə-)lē … WebProgrammatic advertising(also known as programmatic media buying) is the automated buying and selling of online advertising space. To break it down into simpler terms, advertising usually involves two parties: the advertisers who want to run an ad, and the publishers who own the platforms and websites where those ads can be run. how hot is a black hole